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UTokyo Sport Value (Meiji Yasuda) Endowed Research Team

News
April 25, 2025
We published a book.
Professor Masaaki Kimura published his book, "Sports Team Management and Revenue Generation Manual: Concrete Strategies to Increase Sales from Zero to 1 Billion Yen," on April 25th.
Furthermore, this book is an important research achievement of the Endowed Research Division on the Value of Sports, and was positioned from the outset as a major research project of the Endowed Research Division.
We are planning to hold a forum in the near future using this book as reference material. Thank you for your consideration.
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